Edit: to clarify: the message in the ad is actually ironic/satirical, mocking the advice for cyclists to wear high-viz at night.

It uses the same logic but inverts the parts and responsabilities, by suggesting to motorists (not cyclists) to apply bright paint on their cars.

So this ad is not pro or against high-viz, it’s against victim blaming

Cross-posted from: https://mastodon.uno/users/rivoluzioneurbanamobilita/statuses/113544508246569296

  • frayedpickles@lemmy.cafe
    link
    fedilink
    English
    arrow-up
    2
    ·
    27 days ago

    I actually saw someone do this on El Camino Real in rush hour traffic. Probably the only reason they didn’t die is cars were going 20.