Taylor Swift managed to drive record-breaking numbers to voter registration website Vote.org after urging her 232 million followers on Instagram to take action.
On Tuesday (19 September), hours after the pop star, 32, called on her US fanbase to register to vote in honour of National Voter Registration Day, Vote.org’s communication director, Nick Morrow, announced that “our site was averaging 13,000 users every 30 minutes”.
“Fun fact: after @taylorswift13 posted on Instagram today directing her followers to register to vote on @votedotorg, our site was averaging 13,0000 users every 30 minutes,” Morrow wrote on X/Twitter.
“13! Let’s just say her reputation for being a mastermind is very well-earned.”
Earlier that day, the “Anti-Hero” singer had posted to her Story, asking followers: “Are you registered to vote yet?
I mean, musicians evolve as they age too. I’m in my 40’s and don’t much care for her earlier stuff. But the album “Lover” is really good and I quite enjoy her two chill covid-era albums. Maybe give some of that stuff a listen and see why so many people enjoy her stuff.
Open your heart in October and let yourself experience ’1989’ once Taylor’s Version comes out. It’s a pop masterpiece.
I’ll give them a try. I’ve had a lot of trouble finding pop music I like anymore, but I think Harry Styles is kinda interesting.
I mostly listen to random indie music these days, such as The Interrupters, and classic rock. But occasionally I’ll find a decent pop song.