Taylor Swift managed to drive record-breaking numbers to voter registration website Vote.org after urging her 232 million followers on Instagram to take action.
On Tuesday (19 September), hours after the pop star, 32, called on her US fanbase to register to vote in honour of National Voter Registration Day, Vote.org’s communication director, Nick Morrow, announced that “our site was averaging 13,000 users every 30 minutes”.
“Fun fact: after @taylorswift13 posted on Instagram today directing her followers to register to vote on @votedotorg, our site was averaging 13,0000 users every 30 minutes,” Morrow wrote on X/Twitter.
“13! Let’s just say her reputation for being a mastermind is very well-earned.”
Earlier that day, the “Anti-Hero” singer had posted to her Story, asking followers: “Are you registered to vote yet?
You thought what was a phase?
Liking Taylor Swift.
Taylor Swift got popular when I was in college, and I just always assumed that most of her fans were teenagers (nobody my age seemed to like her music, aside from a random hit like “Shake it Off”), and they eventually moved on to different artists. I thought it was a little weird when my early-20s cousin went to her concert (she was a fan as a teen too), but I just figured it was a nostalgia thing.
It’s kind of like boy bands in the 90s or Slipknot/Korn in the 00s, they seemed to appeal to a certain age demographic and then fans moved on. Or at least that’s what happened in my circle of friends and acquaintances.
Are you saying you don’t listen to any music from when you were a teenager anymore?
Do you still listen to all the music you listened to as a teenager? Do you actively follow all artists you listen to? Do you actively follow all artists you used to listen to? Do you realise you’re writing on a post in a politics community, not a music one so there are people here who just don’t have any interest for music?
I didn’t say “all” the music. Dude makes it sound like it’s abnormal to still like any music from your youth when the converse is more accurate. You do realize we’re talking about a musician and her music here so there are people in this conversation who have an interest for music, right? sheesh