President Joe Biden is weighing how hard to hammer big food companies over painfully high grocery prices in his upcoming State of the Union Address. But some some aides remain wary of focusing too much on food inflation, given how little power the president has to singlehandedly force down prices.

Biden embraced the concept of ā€œshrinkflationā€ in a Super Bowl message targeting major snack food corporations ā€” as the president framed it, there are now ā€œfewer chipsā€ in your bag, while companies are ā€œstill charging you just as much.ā€

And the White House has been aggressively testing out the messaging on the airwaves and in internal polling ahead of Bidenā€™s speech, according to two White House officials familiar with the matter, who were not authorized to speak on the issue and were granted anonymity to discuss internal conversations. Recent polling circulated within the White House has been favorable to Bidenā€™s push to blast what heā€™s described on the campaign trail as ā€œcorporate greedā€ driving higher prices across a range of sectors.

    • reddig33@lemmy.world
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      7 months ago

      Less competition in the grocery space means higher grocery prices. Then thereā€™s all the layoffs and store closings that come along with megamergers.

      • not_that_guy05@lemmy.world
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        7 months ago

        Yes, but this happening even before the merger so has nothing to do with what is happening right now. Companies are just being greedy AF and getting away with it.

        • circuitfarmer@lemmy.world
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          7 months ago

          Thatā€™s faulty logic. We know that mergers tend to lead to higher prices. We also know that thereā€™s already an issue with artificial inflation (=companies colluding to raise prices), as well as actual inflation.

          Ultimately itā€™s just simple addition if/when the merger goes through. It will exacerbate the existing issue.

        • protist@mander.xyz
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          7 months ago

          Well, we know what will make it worse and have an opportunity to stop it, soā€¦

        • Zaktor@sopuli.xyz
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          7 months ago

          They can get away with it because thereā€™s so little competition. The expectation under capitalism is not that companies wonā€™t be greedy, itā€™s that regulation and competition will limit their ability to be so.